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Testing Methodology: Root Audiences & Goals
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Testing Methodology: Root Audiences & Goals
Seminar Recording | Get a comprehensive overview of the Root Audiences methodology for personalization, & learn how to leverage Goals for testing purposes
During this course, you will:
Get an overview of the Root Audiences personalization philosophy & testing methodology for optimization
Discover how to use Root Audiences to target, test, & institutionalize learnings for your team
Learn how to leverage Goals as Primary Metrics for A/B testing
Who it's for:
This On-Demand recording of a live Advanced Personalization Seminar is intended for anyone that is interested in learning more about the Root Audiences personalization methodology, & about leveraging Goals as the Primary Metric for testing purposes.
Prerequisites for the course
Prior to watching this seminar recording, you should understand the basic, core components & features of Dynamic Yield. If you are unsure, we suggest that you complete the following prerequisite courses: