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Overview of Multi-Touch Campaigns 8 min
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Multi Touch Campaign Use Cases & Best Practices 5 min
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Multi-Touch Campaigns
All Users | Understand the purpose of Multi-Touch campaigns & learn how to publish one to your own site

During this course, you will:

Get an intro to Multi-Touch campaigns & situations in which to leverage them

Learn about the unique characteristics of Multi-Touch compared to the traditional, standalone DY Campaign types

Learn how to create & launch a Multi-Touch campaign

Get use case inspiration & learn about best practices for publishing Multi-Touch campaigns to your site

Who it's for:
This course is intended for anyone who wants to learn how to leverage Multi-Touch campaigns to provide consistent and cohesive journeys to users on their website.

Prerequisites for the course
Prior to taking this course, you should understand the basics of how to create traditional DY Campaigns for Web, target Experiences, & how to design personalized Variations. If you are unsure, we encourage you to complete the following courses: