Intro to DY Campaigns

Business Course | Start your Dynamic Yield site personalization journey and get acquainted with the DY platform

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About the Course

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During this course, you will:
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Be introduced to how Dynamic Yield enables you & your team to personalize content on your site
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Learn about the Campaign Hierarchy and the purpose of each level of the hierarchy
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Get intro to the different types of campaigns that you can create for your site using your DY environment
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Who it's for:
This comprehensive course is intended for anyone who is new to Dynamic Yield and are ready to get an introduction on how to personalize your website by leveraging Dynamic Yield.
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Prerequisites for the course
There are no prerequisites for this course.

Curriculum10 min

  • 1. Intro to Site Personalization
  • 2. The Campaign Hierarchy
  • 3. The Campaign Level
  • 4. Overview: The Experience Level
  • 5. Overview: The Variation Level
  • 6. Campaign Types
  • 7. Other Campaign Types
  • 8. Knowledge Check
  • 9. Wrap Up
  • Course Feedback

About the Course

icon
During this course, you will:
dot
Be introduced to how Dynamic Yield enables you & your team to personalize content on your site
dot
Learn about the Campaign Hierarchy and the purpose of each level of the hierarchy
dot
Get intro to the different types of campaigns that you can create for your site using your DY environment
icon
Who it's for:
This comprehensive course is intended for anyone who is new to Dynamic Yield and are ready to get an introduction on how to personalize your website by leveraging Dynamic Yield.
icon
Prerequisites for the course
There are no prerequisites for this course.

Curriculum10 min

  • 1. Intro to Site Personalization
  • 2. The Campaign Hierarchy
  • 3. The Campaign Level
  • 4. Overview: The Experience Level
  • 5. Overview: The Variation Level
  • 6. Campaign Types
  • 7. Other Campaign Types
  • 8. Knowledge Check
  • 9. Wrap Up
  • Course Feedback