-
1. Intro to Audiences
-
2. Overview: Leveraging Audiences
-
3. Types of Audiences
-
4. Overview: Audience Manager
-
5. Overview: Audience Explorer
-
6. Intro to Audience-Based Targeting
-
7. Wrap Up
-
Course Feedback
Intro to the Audience Hub
Business Course | Get introduced to the Audience Hub app within Experience OS, the Audience-specific tools, & targeting Experiences with Audience-based conditions
During this course, you will:
Get an intro to the Audience Hub app and its tools, the Audience Manager and the Audience Explorer
Understand the purpose of Audiences & how you can leverage them within Experience OS
Learn about the different types of Audiences that you can create & the out-of-the-box (OOTB) Audiences that are available to you
Who it's for:
This course is intended for anyone who wants an introduction to the different behavioral targeting elements in Dynamic Yield, such as user data, browsing activity, & user affinity profiles.
Prerequisites for the course
Prior to beginning this course, you should know the basics for creating a DY Campaign, adding an Experience to a campaign, & how to target an Experience with Session-Based conditions. If you are unsure, we suggest that you complete the following prerequisite courses: